Three Of Something



3ofomethingInside the world, three artistic and talented Sydney – based women have launched a collection of home grown couture and ran with it internationally. These awe – inspiring woman have come together through intermingle of fate to share their quest for success.

I present to you fashion icons Rebecca Carmody, Jane Kidston and Bree Hay – Hendry, founders of the label ‘Three of Something’. Coactively, they ooze passion and industry knowledge to inspire feminine style fashioning that stiking opulence entrance of a woman.

‘Three of Something’ label is no doubt in a league of its own appealing to any woman who aspires to feel and look timeless. The brand features inimitable prints, graphics and distinctive pieces to create this aesthetic collection.

Creating well – designed and versatile apparel’s ‘Three of Something’ is fast becoming the ‘go-to’ label for audacious and the ever so young at heart. ‘Three of Something’ influences a strong retail presence and is rapidly pacing among the creative tongues of the media and fashion blogger community.

‘Three of Something’ has adapted their cultured theme from a beautiful old Japanese tale to hallmark their clothing brand. And what an exotic theme it is! The moral for this indestructible team of woman is tapestry of faith and relentless strength binding them together regardless of the challenges and obstacles that may confront them.

This concludes my online interview with ‘Three of Something’. I was privileged to partake in an exclusive moment with this ‘going places’ team.


What is your label about?

Easy to wear pieces that surpass what is common or usual.
What’s a usual day in the office for Three of something?

We all keep to ourselves doing our own thing. We come together to collaborate on product and marketing.
Did you perviously study fashion? If not what did you study?

Yes - I did fashion at Whitehouse
What is your favorite part about being a fashion designer?

Seeing my ideas come to life....I love walking down the street and seeing someone in one of our garments.
How did you select the materials you used?
We pick what we love

How did you get started in all this?

We all met at a previous employer. A combination of right time and right place for all of us.
How many in your team?

It is just the three of us with a production coordinator. We do everything.
How did you get to where you are now with your label?

We all had a lot of industry experience before we started. But it takes a lot of hard work. It is not very s!
Before creating your brand did you work for another label?
We have nearly 30 years industry experience between us!

How and what gives your inspiration for each collection? Do you go on fashion trips to gain inspiration?

All three of us contribute from different inspirations. It can come from anywhere.... A holiday in Bali, a print, a feeling....
Who is your target market?

Young women 18-30. And those young at heart!
How do you go about sourcing your products?

We work closely with our factories.
Where is the final product made?

What’s your current achievement with the brand that you are most proud of?
Launching the brand in USA

How many years did it take for your idea to hit reality and start becoming a reality?

We have been around for 2 years now. Things moved pretty quickly once we decided this was what we wanted to do
Any difficulties in creating and production?

Yes, quality and attention to detail are so important.

What are your future plans with your label?

We have would like to move into the UK and European markets, grow our online business.
Who’s your inspiration/ fashion designers who you look up to?

There really are too many to mention!
What’s your feeling for future trends

Stay classic!
And lastly, any advice to people who want to get into the industry!

Get as much experience in as many different areas of the industry as possible. Learn all you can!



Special thanks to Three of something 

90’s fashion re-run

                                                                                           90’s fashion re-run “keep it it’ll come back in fashion in 20 years time”


Screen_Shot_2014-07-01_at_2.50.03_PM.pngThey say fashion history repeats itself but have we hit a peak? Is 2014 of influences of fashion coming to an end of not evolving in clothing having to   set back in time and repeat fashion that has once already graced the runway? Has everything already come and gone that designers are just coughing up old pieces and tweaking it a little?

Think back to the coming of age 90’s movies Clueless,Fear,10 things I hate about you (heath was a hunk!) and empire records the list goes on but that’s just a few to get your mind jogging.  Which all by the way great movies! If you have some time or just want to un-wind definitely check them out

After recently watching these old school blast to the past 90’s hits ive come to notice a big influx of 90’s clothing circling around this recent winter and most likely up-coming summer. Not only in our stores such as general pants and sports girl but online too with Asos and Topshop. Either love it or hate it the fluffy jumpers,turtle necks  and Birkenstocks have made a big come back in the shops. Backpacks are as well making a recent come back especially with miss Cara Delevingne creating her own line of backpacks for mulberry very 90’s . I have noticed is that baggy pants are definitely not making a come back but yet converted into drop crotch for both men and women.

My pervious teacher in fashion.. (god rest his soul) said once that has stuck to me. The fashion world is like a pendulum, it’ll go either one way extreme or the other less extreme till it comes to a point in time where it just sits right in the middle. He was right either we see extremes or just medium or a whole mix in the streets.

But is it too much bringing back in a past era in todays society? I feel we have hit a peck and were very advanced than the past world of the 90’s from flip phones to iphones we’ve come along way

I asked fellow uni students of Swinburne for their opinion of the current style of 90’s in shops

Q: Do you feel that it’s a bad choice of the 90’s trend hitting our shops again?

Alyssa: No not at all! I love it since we had previously been in the whole indie thing going on and I loved the 90’s when I was a kid! So I'm pleased to see the jelly shoes and crop tops are making a come back!! I hope scrunchies do too! Sienna: Yes its not my style they should come up with something new instead of bringing back old trends!!!!

But I guess I am currently wearing jelly flats so… haha


Melissa:  I love it although I wouldn’t wear everything 90’s bits and pieces for sure to be in current fashion

I think if your going to rock the 90’s style instead of going all out and looking a little bit too behind the times rock at least 1-2 pieces from this era J and give it your own vibe and edge to it!

Like laver's law says anything that comes back into fashion 20 years after its ridiculous… so I guess this means were all ridiculously well dressed then ;) Mr Laver.